Bespoke

Brand & Web Experiences

for Intentional Founders.

Studio Gail is a boutique creative agency that exists to elevate & empower creative businesses through intentional design & sustainable strategy.

We specialize in crafting brands that earn your audience's trust and enable you to reach your goals. With a custom brand identity and a strategic website, you will be able to show up as a true expert in your business.

Elevating & Empowering

creative businesses

(Client Reviews)

I absolutely loved how quickly everything came together and the easiness for me. I feel put together, professional, and finally feel like my brand and website really speaks to my business and personality - truly giving people a feel for what it is like to work with me.

Sydney Jeter Photography

"I' a so excited to share my new brand & website with the world!"

Abbey just gets me - I love how I can just word vomit everything I'm envisioning (often without making a whole lot of sense) and she somehow always delivers exactly what I wanted. I'm so excited to be at a place in my business where my heart, my work, and now my branding and website all reflect my ideal client. Abbey is gifted at seeing the vision before you even really know what it is - such a visionary! 

Madison Ashley Photography

"To work with abbey is to work with a friend!"

Abbey understood me personally, professionally and artistically. She allowed me to be myself and tell her exactly what I wanted instead of inserting her own personal wants and desires. Anyone looking for help in this area needs to look at Abbey's work, swoon over it for a bit, then book her immediately! 

Sarah Millikan Photography

"Working with Abbey was an absolute dream."

Abbey's work is nothing shy of impressive, thorough; it derives from her compassion in her line of work. She not only is very charismatic, but she goes above and beyond for all of her clients. Studio Gail elevated my wedding photography business and I will forever be thankful!

Ashley Lotus Photography

"Abbey is truly an artist. book her now!"

She is able to make beautiful work that is timeless. I sent my close friends my new branding to see what they thought. Every single one of them responded with, "This is so you." I think that is is truly so impressive that she was able to create such a fun product that truly reflected who I am.

Lexi Chase Media

"Abbey is educated in design - she knows the rules to break them."

When I first began searching for a designer, I feared that I couldn't find someone whose full heart & soul was invested into what they do. Abbey is such a visionary; she will FEEL what you want without you having to say much at all. From someone who has had trust issues with investing in my design before, I trust Abbey with my life. Book with her now!


Kassidy Ilayne Studios

"I felt like I made a new best friend through the screen"

She is so talented and above all just such a sweet person. I could tell that she truly cared about me and wanted to make sure that I was happy. She did everything she could to make the process stress free and easy. I finally feel like my website and brand reflects the style and aesthetic I have spent so many years building. 

Asya Shirokova, Founder of Asya Photography

"Abbey is amazing! professional, kind, responsive..."

I was having trouble connecting with my ideal client's style & mission-wise. She strategically designed my website to reflect my style, mission, and brand values. While investing in your business can be daunting, I felt as though Abbey was very flexible and made the experience easy and enjoyable! 

Emma Melin Studios

"Abbey has been so valuable to my rebrand!"

I feel like I’m finally headed in the direction I’ve dreamed about for so long. My business is truly becoming a part of me and I’m so grateful for that. I would absolutely recommend Abbey to not only other photographers, but all creatives. Her kindness, hard work, and talent are unmatched. I was really struggling bringing my dream brand to life and she helped me do it in the matter of weeks! I will forever be grateful for her.

Moira Priest, Founder of Moira P Photography

"Abbey was a dream to work with..."

With a degree in Media Arts & Design and years of freelance experience under my belt, I started Studio Gail in 2020 to house all my creative passions.

This is a space where my love for intentionality and curated beauty collides.  I place high priority on romanticizing every day life and believe your business deserves the same philosophy.

Abigail Chaplain

Meet the Founder

For business owners who need an intentional place to call their online home, we craft websites that balance on-trend design with a strategic foundation. Through brand implementation, bespoke page layouts, and a conversion-focused path, your audience will be left feeling cared-for, inspired, and ready to connect.

We blend intentional strategy with meaningful visuals to create brands that you can't stop thinking about. We believe a swoon-worthy brand not only captures the heart of its founder, but lingers in the minds of their people. Our studio balances emotive strategy with timeless design to create brands that inspire + connect.

Our tried-and-true method for creating a sustainable brand experience. Brand strategy unearths hidden truths about your business, enabling us to craft a brand identity that captures the attention with your dream clients and leaves them wanting more.  

Showit Website Design

Brand Identity

Brand Strategy

our specialties

As storytellers, our mission is to capture the soul of your business and craft a brand story that draws people in.

zone of

our

genius

modern &

Poetic Storytelling

in every detail

the design diaries

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